Keeping in contact with your target market via email is the most targeted, measureable medium you can employ online.
Starting with a simple form integrated into your website page, our email campaign system is designed to build over time a list of subscribers whom you can email fantastic-looking graphic emails.
After emailing your subscribers you can then track and monitor the responses. We give you as much detail as possible as to the effectiveness of your emails, including how many people opened the email, those who didn't and what they responded to in the email.
We provide a complete service including design, build, and email list management of your complete campaign. However we also appreciate that you may want to control certain aspects of the campaign yourself in areas like editing, scheduling, list management and sending. We can organize all of this and more. We can also provide you with a secure log-in webpage to view all activity and campaign results any time you like.
Take control of your own email marketing! For a one-off fee to create the template and a tiny cost per recipient you can get started straight away. Remarkably easy to do and requiring little or no training, this self-manage method gives YOU complete control over your own email marketing.
The Self-Managed Email Campaign
- Create editable mailing lists of recipients
- Create your own content for the email using a template format
- Personalize each email according to recipient name
- Have 'forward-to-a-friend' links if required
- Edit and preview of your email online and send it yourself whenever you want as often as you want.
- See the results of the campaign yourself via a log-in to a web page and get hands-on with the whole campaign results on a dedicated webpage with data download facilities.
- View detailed reports of how many people you reached with your emails - how many read it and how many didn't.
- Track individual links within the email to see which links were popular
We design the email, you edit and send, and at the end see at a glance how effective it has been. This is the most hands-on approach to your own email marketing that you can get. Plus we always design all our emails with maximum attention to branding that is unique to your company, so you can be sure of an impactful campaign.
See below for the various tracking and monitoring features available for campaign options 2 & 3.
Email Campaign Reports:
We'll provide you with your own reporting system account so you can log in and see a comprehensive range of results on each campaign we send when it suits you. Easily see who opened your email, who clicked a link, who forwarded it to a colleague, and so much more. These reports are updated in real-time, so you always know the latest.
Campaign Snapshot
Our campaign snapshot lets you easily gauge the results of the campaign from a single page. Find out how many recipients opened your email, clicked a link, unsubscribed, forwarded your email to a friend and loads more.
Opens Over Time
Our simple Opens Over Time Report shows exactly who is checking out your email, how many times they're doing it, and when they did it. You can get an overview for the life of the campaign or drill down all the way to minute by minute detail.
Recipient Activity
Our recipient activity report lets you get down to some serious detail on your campaign. Easily see who opened, who clicked, who bounced and who unsubscribed. You can even search for a specific subscriber to see exactly what they did with your email.
Link Activity
The Link Activity Report makes it easy to guage what your subscribers are interested in. Not only can you see the total number of clicks for every link in your email, you can also find out who clicked that link, when they clicked it and how many times.
Forward to a Friend
By including a forward to a friend link in your campaign, you can easily see which subscribers are forwarding your email and who they're forwarding to. This report can also be a great way to test the viral impact of your emails.
Unsubscribes and Subscriber Complaints Over Time
While we automatically process all unsubscribe requests and spam complaints for you automatically, the Unsubscribes and Complaints Over Time reports makes it easy to see exactly who, when and why each subscriber left your list.
Bounce Activity
As well as automatically processing any bounced emails for you, we also tell you exactly why that subscriber bounced out of your list. Maybe we got an out of office reply, or perhaps their mailbox was full - whatever the reason, they didn't get your email and we'll tell you why. You can even search for a specific recipient to see exactly why your email to them bounced.
Bounces Over Time
It can sometimes take days for a recipient's mail server to let us know your email to them bounced. The Bounces Over Time report explains any sudden spikes in your bounce numbers and lets you drill down to exactly who bounced out of your list, and when.
Subscriber Reports
Your subscriber list is a living thing that grows and shrinks over time. Our subscriber reports let you easily keep track your subscriber activity from a month-to-month level right down to each and every minute.
Subscriber List Activity
Quickly track how your subscriber list is growing over time. This report includes new subscribers, those that have bounce out and are no longer valid, those that have unsubscribed as well those you have manually deleted yourself.
Call us on 01299 829 323 or contact us hereto discuss your Email Campaign requirements.